Scholarly Articles

Snider Fleet Services is a medium sized firm that provided tire retreading, truck fleet services, off-road and industrial tires to customers in the Southeast United States.

Dwelling House Savings and Loans (DHSL) was dealing with the aftermath of the financial crisis that hit the Hill District community.

Hooters, America’s first and most influential breastaurant chain (a restaurant with waitresses in revealing uniforms), had endured – but also embraced – criticisms of its image for decades.

This is the full preview of the Journal of Case Studies Volume 38 Issue 2. Individual cases with the associated teaching notes can be found by searching the case title.

In preparation for the holiday shopping season, Peloton, a home exercise equipment manufacturer and workout streaming service, created controversy with one of its advertisements in 2019.

The Coronavirus / COVID-19 crisis of 2020 resulted government restrictions on travel, accompanied by a public loss of confidence in the safety of air transport, all of which led quickly to a decl

In October 2019, Houston Rockets General Manager tweeted in support of the Hong Kong Protests. The tweet was met with outrage by the Chinese government and many Chinese fans.

2020: Writing Case Studies in Changing Times Bradley W. Brooks, Queens University of Charlotte Britt M. Shirley, The University of Tampa

Amy Hill had hiked to the top of her 44-acre property with her six-year-old son and was having second thoughts about starting a woman-owned small seasonal business, Creekside Maple Syrup.

Ring, Inc., a subsidiary of Amazon, offered security products to enhance customer peace of mind.