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Case writers typically recognize the importance of opening a case study with a compelling hook that engages the reader.
This case study explores the application of data visualization techniques in business analytics, using the scenario of Bradley Moore, a real estate agent, assisting Vanessa Francello, a recent MBA
Accelera is a software-focused company based in Seattle that is faced with an increasingly competitive market for its products in the IT space.
Many inexperienced people have wrongly assumed that anybody can build a commercial building and that the knowledge, skills, and abilities are easily acquired.
Many communities in the United States have downtown business districts in need of revitalization. One example of a highly successful revitalization effort is Tupelo, Mississippi.
Pizza originated in seventeenth-century Naples, Italy, where it became a mainstay for the poor.
Destiny or Fate: The GJCS and SCR Perfect Fit
Stellern, M. Rockhurst University
Joseph, J, Lemoyne College
Craig Davis, Ohio University
Paul Jessup had just met with the technology group that would be operating in the newly spunoff Synenergy.
Two students requested their oral presentations in an Economics class be rescheduled for another day.
Suzie Young was the owner and manager of Young Consulting Inc., a small, marketing services company located in Tampa, Florida.
In Vol 35 (2) we wrote about what we had learned as editors regarding case research, writing, and publishing in this journal.
Diversity and inclusion are important topics for students to consider as part of their educational experience.
By 2011 analysts and journalists were buzzing about why Starbucks had been so timid with its entry into India. After all, Starbucks had over 17,000 stores worldwide in 55 countries.
Building upon our past “From the Editor” articles that focused on cases in the classroom (Peters, Cellucci, and Ford, 2015; Cellucci, Peters, and Woodruff, 2015), the purpose of this ar
Thus, for this issue, our “From the Editors” article focuses on points made during the workshops.
In Vol. 33 (1), we focused the discussion on cases in the classroom, and we asserted that cases offer value for student learning (Peters, Cellucci, and Ford, 2015).
Lieutenant General (LTG) Bob Johnson and the Central Texas University Task Force (CTUTF) were at a crossroads in their sixteen year long struggle to gain approval for a new public university in t
The founder and CEO of Carolina Ingredients believed strongly that efficient and effective management of processes was part of the company’s core values.
In this decision case, students are asked to weigh the options before George Papandreou, newly elected president of Greece.
Based on our own experiences in the classroom, at Society for Case Research meetings, and our working with this journal, we put forth that some of us really began to learn what a case was by atte