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This decision-based critical incident considers how Lourdes should deal with her combative but competent office manager Dixie.
Since its founding as three internet genealogy sites in 1996, Ancestry.com (Ancestry) evolved as a public and private firm consisting of four product lines, each with different growth potentials
This decision-based critical incident describes Jorge’s concern about how to deal with the double bind of customer backlash caused by charging large deposits for propane tanks while facing a seve
Amy Hill had hiked to the top of her 44-acre property with her six-year-old son and was having second thoughts about starting a woman-owned small seasonal business, Creekside Maple Syrup.
The critical incident considers how innovative business models deployed by new entrants have the potential to serve as agents of disruptive or discontinuous change.
In January 2009, Ed Huegel, owner of InsulTec, a small foam insulation installation company in Alta Vista, Iowa, needed to make a decision. Ed had owned InsulTec for nine years.
This case explores the costs and benefits of being a ride share driver as either a full or part-time job.
Leslie Arbury, a young graduate student and lover of clothes and shopping, was intrigued by the idea of opening her own boutique.
Gary and Darla Beggs, after long, professional tenures in large corporations, decided to become business owners.