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Leslie Arbury, a young graduate student and lover of clothes and shopping, was intrigued by the idea of opening her own boutique.
This critical incident discusses the challenges Jay LaShombe, owner of Beansie’s Bus, faced trying to attract new, younger customers to his Burlington, Vermont food truck.
This critical incident concerns the owner of a small used car company with two dealership locations in Michigan that was considering a name change in order to attract more customers.
This critical incident describes a situation in which Jane, a loyal McDonald’s drive-thru customer, was frustrated after finding out how little McDonald’s actually donates to their name-sake char
This decision-based critical incident describes Robert’s dilemma of how to handle a conflict between Dave, a longtime employee of Madison Team Construction (MTC), and Dave’s supervisor John.
The River Federal Credit Union’s board of directors’ strategic and tactical planning session had just adjourned.
This critical incident stems from an extended exchange of comments over Twitter between film actor James Woods and an anonymous Twitter user under the pseudonym “Abe List.” Both users seemed to r
This critical incident describes a crisis facing Burger King (BK) executives upon the 2015 release of BK’s Halloween Whopper at the end of September, 2015.
This critical incident describes a situation in which Sarah, a frustrated Delta customer, spent over 16 hours stranded in the airport due to flight cancellations because of a Delta technology fai
Providence, RI had a 1,980-street municipal grid, wherein 75 street names were identified as nonunique, having one or more similar sounding or duplicated matches in the metropolitan area.
Various stakeholders were competing to have their voices heard about the impact of tourism in the community near the Hollywood sign in Los Angeles, California.
On May 22, 2011, a tornado destroyed a large portion of Joplin, Missouri. The tornado was the deadliest in the U.S. since modern record keeping began in 1950 by the National Weather Service.
The play “N*GGER WETB*CK CH*NK” had been performed in 44 states as a comedic critique of stereotypes and race.
In 2012, a couple from Cyprus, Andreas and Elena Ioannou, faced the challenge of recovering their investment in the capital securities of Laiki Bank, the second largest bank in Cyprus.
Kendall Meyer was frustrated.
This critical incident focuses on applying Karl Weick’s (1995) sensemaking theory to help students interpret perspectives in what occurs when a summer intern had to deal with an emerging situatio
The case presents the history of a group's social enterprises in southern Mexico, which coordinates the coffee chain that has provided an alternative form of economy for the region's indigenous f
This decision-based case is concerned with the proposed acquisition agreement of The Valspar Corporation by The Sherwin-Williams Company.
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Nissan CEO Carlos Ghosn intends to introduce the first mass-produced all-electric car, the Leaf, in December 2010.