Journal
Topic
Entrepreneurship
Ethics & Social Justice
Marketing & Sales
Strategy & General Management
Price
$0.00
Keywords
journal preview
business cases
Business Journal
case writing
Society for Case Research
Business Case Journal
Target Audience
Faculty/Researchers
Faculty Description
This is the full preview of the Business Case Journal Volume 11, Issue 2 (Winter 2003/2004). Individual cases with the associated teaching notes can be found by searching the case title.
License
Attribution, Non-Commercial, No Derivative Works CC BY-NC-ND
This is the full preview of the Business Case Journal Volume 11, Issue 2 (Winter 2003/2004). Individual cases with the associated teaching notes can be found by searching the case title.
Oncologic Biopharmaceuticals: The Acquisition of a Technology Start-Up
- John H. Friar, Northeastern University
- Raymond M. Kinnunen, Northeastern University
Roberts Pharmaceuticals
- Thomas L. Lyon, Rockhurst University
- Anthony L. Tocco, Rockhurst University
GlaxoSmithKline's Retaliation Against Cross-Border Sales of Prescription Drugs
- Sara Smith Shull, University of Nebraska at Omaha
- Rebecca J. Morris, University of Nebraska at Omaha
Phillip's Photography: How to Compete with Superstores and the Internet
- Nancy M. Levenburg, Grand Valley State University
- Thomas V. Schwarz, Grand Valley State University
Chipco International: "We Didn't Create the Problem, But We Have To Survive It
- Thomas C. Leach, University of New England
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