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This case is about Land O’Lakes President and Chief Executive Officer (CEO) Beth Ford and her company’s decision to stop using Mia, a Native American woman, on its butter packaging.
Jesse Cole had created a college-level amateur baseball team that sold one season ticket in its first two months of existence.
This case describes a marketing decision faced by Stuart Schuette, CEO and president of American Tire Distributors (ATD).
This is the full preview of the Business Case Journal Fall/Winter 2022 issue. Individual cases with the associated teaching notes can be found by searching the case title.
The first Ikinari Steak location in the United States opened in Manhattan’s East Village in February 2017.
This decision-based case discusses what strategic direction Aflac should take as it emerges from the worst of the global pandemic.
This is the full preview of the Journal of Case Studies Spring 2023 issue. Individual cases with the associated teaching notes can be found by searching the case title.
This video is a condensed version of a live presentation on diversity, equity, and inclusion given by Mona Ameli, CEO and Managing Partner of Ameli Global Partnerships.
Pizza originated in seventeenth-century Naples, Italy, where it became a mainstay for the poor.
It was late 2020, and after seven years of constant toil, Pixologie’s financial performance just wasn’t working out the way Mollie Bartelt had hoped. What was she doing wrong?
This case describes a dilemma faced by the National Hot Rod Association (NHRA) and its president, Glen Cromwell.
This module aims to help the students apply the NLP methods to real text datasets for business insights – the coding component.
This module focuses on teaching students the rationale and mathematical foundation of advanced natural language processing (NLP) methods – the theory component.
This is the full preview of the Journal of Critical Incidents - Volume 15, Issue 1. Individual cases with the associated teaching notes can be found by searching the case title.
This is the full preview of the Journal of Case Studies - Volume 40, Issue 3. Individual cases with the associated teaching notes can be found by searching the case title.
Shake Shack’s leadership found itself in a difficult situation when, after initially accepting $10 million in PPP (Payroll Protection Program) funds early in the onset of the COVID-19 pandemic, t
Boris Johnson, former mayor of London and Prime Minister of Great Britain, was a powerful even “rebellious” politician with seven children born to three wives and a mistress (Shone, 2022).
This case revolves around ALDO, a Canadian wholesale distributor and third-party sourcing provider, as well as a retailer of fashion footwear, handbags, and accessories.
Since its founding as three internet genealogy sites in 1996, Ancestry.com (Ancestry) evolved as a public and private firm consisting of four product lines, each with different growth potentials