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SeneGence: The Culture of Opportunity, The Challenge of Growth
The Joni Rogers-Kante & SeneGence case touches on topics of skyrocketing growth, the operational and leadership shifts that accompany such growth, industry ethics, home-based business, family
| Katherine Korman Frey
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Traveling Vineyard: Pivot to Virtual Selling
No business is immune to the massive changes resulting from COVID-19, but leaders who develop an entrepreneurial mindset - from executives to their independent salesforce - prove agile at adaptin
| Michael Rodriguez, PhD Campbell University
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DSEF-UNCG Entrepreneurial Marketing & Sales Prospecting Module
This course gives students the chance to develop their knowledge and thinking about entrepreneurial opportunities by applying marketing concepts to the specific challenges of the small business,
| Dr. James Boles
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Social Entrepreneurship and the Direct Selling Channel: A Case Study on Trades of Hope
Two homeschooled Florida teenagers meet in a homeschool group arranged by their moms, start community college at 14 years of age and discover a shared passion for social entrepreneurship.
| Christine Mollenkopf-Pigsley
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The Cocoa Exchange - Video & Written Case
Video - The Cocoa Exchange: A Case Study on Market Expansion and Sustainability Written Case - The Cocoa Exchange: A Sweet Spot in the Supply Chain
| O.C. Ferrell, Ph.D. - Auburn University
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