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Abstract
Mars Inc., the parent company that owned and marketed Snickers chocolate candy launched an advertising campaign featuring the celebrity Mr. T. The campaign slogan, “Get Some Nuts,” was created by Abbot Mead...
At least 5,300 Wells Fargo Bank employees had created over 1.5 million deposit accounts and over 500,000 credit card accounts for Wells Fargo customers without the customers’ permission – many of which resulted in Wells Fargo charging customers...
This critical incident explores the importance of implementing a strong internal control system. It centers on the former deputy director of the Hilliard Recreation and Parks Department, Heather Ernst, who was indicted on eight felony counts...
Shirley received a letter from the firm her husband Cliff had worked for years ago, stating that he had a one-time opportunity to receive his full retirement benefit in a single, lump-sum payment. If they chose not take the lump-sum, their only...
This critical incident describes a business and legal dilemma faced by an executive of a franchised restaurant. The franchisee had received word that the franchisor was immediately terminating the franchise agreement with his company. The...
“Fair use” is a defense to a claim of copyright infringement codified in 17 U.S.C. § 107. Courts have struggled to create uniform interpretations of the law of fair use, and because of this, claims of fair use being unfair abound. Even though...
This critical incident describes a federal regulatory battle faced by Fourth Corner Credit Union. Located in Denver, Colorado, Fourth Corner wanted to be the first Colorado credit union created to serve the growing recreational marijuana...
Elisabeth Hasselbeck, a popular television host of the day-time talk-show The View, announced to her audience that she was struggling with celiac disease. A follower, Susan Hassett, responded in empathy by providing Ms. Hasselbeck with a copy...
Hearing loss is a public health concern. Recent national legislation has been passed to introduce a future technological disruptor: over-the-counter (OTC) hearing aids. When OTC hearing aids become available, there will be numerous benefits and...
In July 2017, Sarah Cattoor and her husband, Ryan Greening, were less than a month away from opening their new breakfast café in West Des Moines, Iowa. Consumers, however, began expressing outrage about the new restaurant’s name, Me So Hungry,...