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This decision-based critical incident describes Bob’s dilemma of what to do about Ralph, an underperforming employee of Lumber Supply Inc., who had just egregiously broken company policy; but who was also his brother-in-law. Ralph had verbally...
Following Mexican President Carlos de Gortari Salinas’ late 1980’s trade liberalization policies, that ignited an onslaught of foreign direct investment and ultimately lead to the passage of NAFTA, Oneida Ltd. made the decision to quadruple the...
Victaulic Company (“Victaulic”) is a privately-owned, third generation, American family business. The company makes mechanical pipe-fittings especially for heating and cooling systems. A contracted overseas producer constructed one of their...
This case discusses Boswellness, a Vermont-based company that distilled, packaged, and distributed organic frankincense and myrrh products. Founded in 2005 by Mahdi Ibrahim, Jamie Garvey, Bill Lanzetta, and Casey Lyon, Boswellness sourced its...
This critical incident describes a situation in which Jane, a loyal McDonald’s drive-thru customer, was frustrated after finding out how little McDonald’s actually donates to their name-sake charity, Ronald McDonald House Charities (RMHC). She...
Providence, RI had a 1,980-street municipal grid, wherein 75 street names were identified as nonunique, having one or more similar sounding or duplicated matches in the metropolitan area. This spelled disaster for Providence’s emergency...
Late in 2014, singer Neil Young issued a social media message calling for a boycott of Starbucks. Young alleged that Starbucks, as a member of the Grocery Manufacturers Association (GMA), supported a lawsuit that aimed to block a Vermont law...
The Air Zoo, an aviation museum located in southwest Michigan, is approaching its 30th anniversary and is faced with declining attendance and thus not meeting its financial goals. In early 2008, CEO Bob Ellis is considering the elimination of...
Groupon, Inc.’s growth had been spectacular, and in less than three years after its founding, it was ready to make its initial public offering (IPO). Its revenues and its customer base had grown rapidly. The company, however, had yet to show a...
This decision-oriented critical incident addresses potential legal and marketing conflicts in the restaurant industry based on claims of superior food or of inferior competitor products. The organizational focus is Pizza Hut and its response to...