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![Journal of Jesuit Business Education (JJBE) Journal of Jesuit Business Education (JJBE)](https://ignited.s3.amazonaws.com/s3fs-public/styles/logo/public/coverJJBE.jpg?itok=KCmjvUI7)
While lgnatian teaching epistemology is relatively well developed, it is less so for theory building epistemology within the social sciences and professional schools. This issue is particularly important for research universities and research...
![Journal of Jesuit Business Education (JJBE) Journal of Jesuit Business Education (JJBE)](https://ignited.s3.amazonaws.com/s3fs-public/styles/logo/public/coverJJBE.jpg?itok=KCmjvUI7)
Recent ethical lapses by leaders in business and the public sector suggest that there stilt is more to do in terms of developing ethical leadership. Meanwhile, calls to better educate students to become ethical leaders continue (Heckman 2017,...
![Global Jesuit Case Series Global Jesuit Case Series](https://ignited.s3.amazonaws.com/s3fs-public/styles/logo/public/GJCSlogo_rgb_0.jpg?itok=zB5Rocn4)
Abstract
Mars Inc., the parent company that owned and marketed Snickers chocolate candy launched an advertising campaign featuring the celebrity Mr. T. The campaign slogan, “Get Some Nuts,” was created by Abbot Mead...
![Loyola Andalusia Loyola Andalusia](https://ignited.s3.amazonaws.com/s3fs-public/styles/logo/public/Loyola%20Andalusia.jpg?itok=Dn-qH5Gv)
El profesor del Departamento de Métodos Cuantitativos, Alfonso Carlos Martínez Estudillo, explica en este vídeo cómo realizar la derivada de las Funciones Potenciales.
![Loyola Andalusia Loyola Andalusia](https://ignited.s3.amazonaws.com/s3fs-public/styles/logo/public/Loyola%20Andalusia.jpg?itok=Dn-qH5Gv)
El profesor de la Universidad Loyola Andalucía, Jesús Duarte da varias claves para analizar si el Modelo de Negocio es válido utilizando el método científico.
![Loyola Andalusia Loyola Andalusia](https://ignited.s3.amazonaws.com/s3fs-public/styles/logo/public/Loyola%20Andalusia.jpg?itok=Dn-qH5Gv)
El profesor de la Universidad Loyola Andalucía, Jesús Duarte explica en este vídeo qué es un Modelo de Negocio.
![Loyola Andalusia Loyola Andalusia](https://ignited.s3.amazonaws.com/s3fs-public/styles/logo/public/Loyola%20Andalusia.jpg?itok=Dn-qH5Gv)
El profesor Joaquín García-Tapial explica en este vídeo cómo definir un modelo de negocio de una empresa según el modelo "The Minute Canvas".
![Loyola Andalusia Loyola Andalusia](https://ignited.s3.amazonaws.com/s3fs-public/styles/logo/public/Loyola%20Andalusia.jpg?itok=Dn-qH5Gv)
El profesor Joaquín García-Tapial explica en este vídeo qué es el Modelo de Negocio de una empresa.
![Loyola Andalusia Loyola Andalusia](https://ignited.s3.amazonaws.com/s3fs-public/styles/logo/public/Loyola%20Andalusia.jpg?itok=Dn-qH5Gv)
La profesora del departamento de Gestión Empresarial, Fuensanta Galán, explica en este vídeo cómo hacer una Entrevista de Problema.
![Journal of Critical Incidents Journal of Critical Incidents](https://ignited.s3.amazonaws.com/s3fs-public/styles/logo/public/logo/Screen%20Shot%202020-01-07%20at%203.12.57%20PM.png?itok=4STu7rPz)
This critical incident is about a strategic marketing decision. Andrew, the young marketing director of Dobry Svet (“Friendly Light”), faced a tough dilemma: how to provide further expansion of the Moscow-based business. Dobry Svet had been...