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This descriptive case requires students to consider Absolut Vodka’s limited edition product launch in the Chinese market.
The Society for Case Research held a preconference workshop to help authors improve their case research skills.
Sustainable marketing is one of the main challenges facing firms over the next few years because of its potential impact on both the growth of firms and the image of business people, hence the ne
Could an e-tailer successfully compete in the tablet pc wars? Amazon seemed to think so.
Dr. Cara Peters, Associate Editor of Journal for Case Studies, has a long-time friend from graduate school who used to be an active member of the Society for Case Research.
This is the full preview of the Journal of Critical Incidents - Volume 6 (Fall 2013). Individual cases with the associated teaching notes can be found by searching the case title.
This descriptive case requires students to analyze Rolex Group’s decision to endorse Tiger Woods following his scandal in November, 2009.
As editors, our goal is to facilitate the publishing of interesting and relevant cases that allow for students to evaluate real-world events and experiences.
Over time, each of the editors of the Journal of Case Studies has set a goal to improve the quality of publications produced by the journal.
This is the full preview of the Journal of Critical Incidents - Volume 5 (Fall 2012). Individual cases with the associated teaching notes can be found by searching the case title.
We contend that there are distinct and socially beneficial perspectives, rooted in the Catholic Intellectual Tradition (CIT) and Catholic Social Teaching (CST), which can help nurture future mana
Cases are real life, true stories. The story is told about a real event in a real organization in a real industry.
Joseph (Joe) Christopher was a dedicated and hardworking business professional who was a majority male over 50 year’s old and practiced honesty, integrity, and trust.
Spirit Airlines, known for its low airfare and its controversial promotions, ran a June 2010 web promotion that instructed viewers to “Check Out the Oil on Our Beaches.” The promotion ran only a
Bill Smith was the long-time owner/operator/CEO of Measurement Equipment Supply Company, Inc.
This case involves an entrepreneurial company’s decision on whether to expand or not expand due to over-crowding issues at their current location.
Co-operation Ireland (COI) was founded in 1979 to advocate for peace and reconciliation between Northern Ireland and the Republic of Ireland.
This is the full preview of the Journal of Critical Incidents - Volume 4 (Fall 2011). Individual cases with the associated teaching notes can be found by searching the case title.
This is the full preview of the Journal of Critical Incidents - Volume 3, 2010. Individual cases with the associated teaching notes can be found by searching the case title.
This is the full preview of the Business Case Journal - Volume 16, Issue 2 (Summer 2009). Individual cases with the associated teaching notes can be found by searching the case title.