Scholarly Articles

This description-based critical incident focuses on the onboarding lessons associated with the British royal family and their business that can be applied to anyone entering a family that concurren

This decision-based critical incident describes how Operations Vice President Cody of Bigfoot Heating and Air should deal with Nate, his competent but overstepping customer service specialist.

Diegnau Farms was quickly approaching the renewal of a farm rental agreement.

Nick Oda was a marketing consultant hired by Momo Ltd, a lingerie manufacturer based in Tokyo, Japan.

The critical incident explores the complexities Jan, owner of JDD Rockway LLC, faced in navigating the challenging U.S. freight market post-COVID-19 pandemic.

The year 2020 was arguably one of the most unprecedented years in recent history with a global pandemic that killed millions, alongside a long overdue racial reckoning.

This case study explores the application of data visualization techniques in business analytics, using the scenario of Bradley Moore, a real estate agent, assisting Vanessa Francello, a recent MBA

Talon started Bergen House, a craft mead brewery in Connecticut. After surviving the Covid-19 pandemic, he wanted to grow his business.

Accelera is a software-focused company based in Seattle that is faced with an increasingly competitive market for its products in the IT space.

Peter Lycurgus had an opportunity to invest in Eyefluence, a start-up venture whose eye-tracking technology allowed individuals to operate digitally controlled devices through eye movements.

James Dolan, chairman and chief executive of Madison Square Garden Entertainment has attracted notoriety by preventing lawyers engaged in litigation against his company from coming into MSG, Radi

Nicole Boyd was young and ambitious. Having worked for some of the top consulting firms in the industry, Nicole had a strong background in technology consulting and strategy.

Tony Allen developed Greenlight, an innovative automobile monitoring system that alerts vehicle owners when service is needed and connects them with available service providers.

Many inexperienced people have wrongly assumed that anybody can build a commercial building and that the knowledge, skills, and abilities are easily acquired.

This decision-based critical incident considers how Lourdes should deal with her combative but competent office manager Dixie.

Dean Rolland wanted to mark his tenure with a significant leadership, transforming his university to a waste to energy hub for the surrounding cities and contribute to the sustainability practice

Ride-sharing giant Uber Technologies, Inc. has begun using algorithms to employ dynamic pricing strategies, popularly known as surge pricing.

This business school case study explores Microsoft Corporation’s investment in a start-up called OpenAI, along with the potential impact of Artificial Intelligence on the company’s operations and

Pizza originated in seventeenth-century Naples, Italy, where it became a mainstay for the poor.

This module aims to help the students apply the NLP methods to real text datasets for business insights – the coding component.