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Sustainable marketing is one of the main challenges facing firms over the next few years because of its potential impact on both the growth of firms and the image of business people, hence the need for executives to manage its implementation....
This is the full preview of the Journal of Critical Incidents - Volume 6 (Fall 2013). Individual cases with the associated teaching notes can be found by searching the case title.
Target: The Challenge of Data Mining...
This is the full preview of the Journal of Critical Incidents - Volume 5 (Fall 2012). Individual cases with the associated teaching notes can be found by searching the case title.
Gender Selection and Sally’s Dream Girl...
We contend that there are distinct and socially beneficial perspectives, rooted in the Catholic Intellectual Tradition (CIT) and Catholic Social Teaching (CST), which can help nurture future managers to be more attuned to the societal and...
This is the full preview of the Journal of Critical Incidents - Volume 4 (Fall 2011). Individual cases with the associated teaching notes can be found by searching the case title.
Admit or Not Admit
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This is the full preview of the Journal of Critical Incidents - Volume 3, 2010. Individual cases with the associated teaching notes can be found by searching the case title.
Agrikraft: AcrosstheCulturalDivide...
This is the full preview of the Business Case Journal - Volume 16, Issue 2 (Summer 2009). Individual cases with the associated teaching notes can be found by searching the case title.
ACE INSURANCE SERVICES AT A CROSSROADS:...
This is the full preview of the Journal of Critical Incidents - Volume 2, 2009. Individual cases with the associated teaching notes can be found by searching the case title.
Campus Blood Drive Suspension: Effective or Ineffective ...
This is the full preview of the Business Case Journal - Volume 15, Issue 1 (Winter 2007/2008). Individual cases with the associated teaching notes can be found by searching the case title.
The Good Life
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This is the full preview of the Busines Case Journal - Volume 15, Issue 2 (Summer, 2008). Individual cases with the associated teaching notes can be found by searching the case title.
Singleton Home Care MedicalSupply, Inc....