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The Air Zoo, an aviation museum located in southwest Michigan, is approaching its 30th anniversary and is faced with declining attendance and thus not meeting its financial goals. In early 2008, CEO Bob Ellis is considering the elimination of...
This descriptive case provided an exercise for students to argue, under the applicable legal framework, whether the taxpayer’s purported business travel expenses using a recreational vehicle should be deductible in whole, in part, or disallowed...
Team SōPOD, a student-lead business startup, was required to follow Lean Startup Methodologies and utilize the Business Model Canvas to validate their business idea. With little support on campus for their entrepreneurial activities, this team...
Teakoe was relatively young, start-up tea manufacturer, located in Denver, Colorado. Since Teakoe’s first sale in 2009, the company developed 16 signature tea blends for hot and iced tea consumption. Tea blends featured exotic ingredients and...
After the Major League Baseball’s (MLB’s) 2011 season, a report surfaced that Ryan Braun of the Milwaukee Brewers had tested positive for use of performance enhancing drugs (PEDs), a violation of MLB rules. Braun claimed the results were a...
It was budget time and Maria, the CEO of the YWCA of White Plains and Central Westchester (YW), was once again facing the issue of how she was going to explain declining revenue numbers and negative profit before overhead. Management was...
This case discusses the fallout over an exemption to a city’s municipal livable wage ordinance (LWO) that was granted to The Skinny Pancake crepe restaurant after it was awarded a 5-year exclusive (renewable) contract to provide food and...
Café Britt, Costa Rica’s leading provider of gourmet coffee, chocolates, and gifts has been on the verge of a second round of growth. It has had steady growth since its birth but had short revenue downturn in 2009. The company was started by...
This industry note briefly traces the history of the beauty industry; overviews the world market through the industry’s four segments (bath and shower, hand & body, cosmetics, and fragrances), summarizes developments in regional and country...
This decision-oriented critical incident describes Stacey Garrison’s personal dilemma of whether to candidly express her concerns about the human resource management practices of Lexi and Mark (owners of the bakery where Garrison works), or to...