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Sustainable marketing is one of the main challenges facing firms over the next few years because of its potential impact on both the growth of firms and the image of business people, hence the need for executives to manage its implementation....
In a world that is in need of more individuals acting with the social and environmental impact of their decisions in mind, what would it take to develop sustainability-minded leaders? This article shares the findings of a qualitative...
This article discusses ways in which ICTs contribute to several aspects of global sustainability. We examine how economic development, education, energy, environment, and transportation at the country level benefit from ICTs, along with several...
This decision oriented case illustrates the critical abilities needed for starting and developing a small business. The case depicts the growth of an entrepreneur who went from picking up some extra work during his time off, to developing...
In 2008, the U.S. fell into the worst recession in decades and the Federal Reserve and the Federal Open Market Committee immediately began work to address the economic issues facing the nation. The unemployment rate rose above 10 percent during...
Mike Peters, a professor at Rocky Mountain State University (RMSU), had been asked to serve as the chair of a selection committee to fill the position of Human Resource Partner. This case describes the processes and tools used to rate and...
This descriptive case was designed for use in an undergraduate taxation or business law class. The case provided an exercise for students to decide whether workers should be classified as employees or independent contractors using alternative...
In 2007, after raising nearly $1.5 million in seed money, Eric Frank and Jeff Shelstad quit their jobs and founded Flat World. Together they had nearly 30 years of combined experience working for three large textbook publishers: Pearson, McGraw...
This descriptive case detailing a consumer's ordeal with AT&T culminating in a change to another service provider gives an opportunity to discuss cost of quality in terms of a service industry rather than a manufacturing environment....
J.P. Morgan Chase & Co. Chairman and Chief Executive Officer James Dimon faced many crucial management decisions based on the revelation during his April 30, 2012 conference with his senior management team about certain out-of-control...