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Angelo (the protagonist of this case) has agreed to take the lead in finalizing the plans for an event (the Friday Gala) that is being held as part of a college class reunion. There are two central operational decisions that must be made in...
Strings for Hope was started by a woman who discovered food insecurity in her middle-class community. She began making bracelets from discarded guitar strings then selling them at art fairs and tourist locations. The popularity of the...
Dwelling House Savings and Loans (DHSL) was dealing with the aftermath of the financial crisis that hit the Hill District community. Since the Hill District community constituted most of its customers, DHSL experienced a drop in deposits,...
The Washington Redskins professional football team face a new social climate with the sudden rise of power and influence of the Black Lives Matter Movement. The team, its owners, sponsors and fans confront a momentous shift in American...
The death of George Floyd sparked a cry for racial justice that infiltrated every aspect of American life in the summer of 2020, including business marketing and product branding. The racist history surrounding the Aunt Jemima pancake mix and...
Fast Fashion companies, including H&M, have grown considerably since the 1990s by satisfying consumers’ insatiable appetite for the latest fashionable trends at low prices. H&M’s newest CEO, however, must rethink the company’s business...
After a terrorist attack at the Pensacola Naval Air Station, Apple received immense public pressure to comply with the FBI’s request to assist in unlocking the encrypted iPhone of the attacker. Apple’s evolving technology will open the company...
In October 2019, Houston Rockets General Manager tweeted in support of the Hong Kong Protests. The tweet was met with outrage by the Chinese government and many Chinese fans. After calling the tweet “regrettable” the NBA then found itself under...
No business is immune to the massive changes resulting from COVID-19, but leaders who develop an entrepreneurial mindset - from executives to their independent salesforce - prove agile at adapting to crises.
Rick Libby, Founder...
One of the most significant challenges educators face is making material relevant to students. Students want to know that what they are learning in the classroom is something they will actually use in their lives. There are many ways...