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Neely Paul was intrigued by the newspaper headline (Underwood, 2006) that accused a local business CEO of embezzling $7 million. The headline reminded Neely of his recent difficulties in using his third-party medical benefit credit card issued...
Terrance Lau was the program manager of the Campus Network Refresh, a major program to upgrade network connectivity of the Mountainside State University (MSU). Lau was preparing for an upcoming meeting with the new executive sponsor. The...
Delta Air Lines (Delta) had just completed its acquisition of Northwest Airlines (Northwest) and would now start the integration process to become one airline. As part of the acquisition, Delta assumed all debt and covenants of Northwest. Ed...
The critical incident considers how innovative business models deployed by new entrants have the potential to serve as agents of disruptive or discontinuous change. This issue is considered through the lens of the higher education textbook...
An ad for Qiaobi laundry gel balls sparked outrage in media all over the globe including Australia, New Zealand, France, Hong Kong, the U.K., and the United States. Four months after its launch in China, the ad suddenly went viral around the...
Koji Tanaka was the former president of Yuri, USA, Inc., who now served as an adviser to the Yuri management team. He provided expertise on financial and marketing matters to Ai Suzuki who took over his position a few years ago. To clear the...
Matt Smith, a college student who lived at home in Cook County, took charge of family grocery shopping as a result of the Sweetened Beverage Tax Ordinance passed by the County Board on November 10, 2016. The “Soda Tax,” proposed to close a...
This decision-based critical incident describes Karl Gibson’s worry about how to prevent theft and other fraud at International Retail, LLC (IR). Unfortunately, Karl has just caught his online salesperson, Larry Felding, stealing company...
This critical incident deals with crisis management and stakeholder management at a large egg producing company that is in the throes of an emergency. To give a sense of the scale of the disruption, the firm is a top-five egg producer in the U....
In January 2009, Ed Huegel, owner of InsulTec, a small foam insulation installation company in Alta Vista, Iowa, needed to make a decision. Ed had owned InsulTec for nine years. During that time he had successfully grown the business, and had...