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Fábrica de Jeans era una empresa ubicada en Tijuana, Baja California, que se dedicaba a la fabricación de pantalones de mezclilla. Todas sus ventas eran para el mercado interno, sin embargo, a inicios del año 2018 recibió un pedido para la...
En el caso se muestra la situación de una empresa que busca a través de la asesoría de un egresado de la carrera en Administración, un diagnóstico para conocer su situación real. Al cumplir la empresa veinticinco años de fundada, el socio...
Cuando vi a Edgar por primera vez en noviembre de 1994 por una tumoración en el cuello, tuve la sensación de que su caso tenía un pronóstico grave, y que tenía que hacer algo y pronto. Ahora sé que esa sensación es común entre los clínicos...
A comienzos de año 2010, Paula Martín, asesora de empresas en Martín-Zabala Consulting Empresarial SL, recibió en su oficina a los ingenieros Javier Ruiz de Azúa y Jorge Bengoa. Ambos eran ingenieros y compañeros de trabajo en la empresa...
Abstract
Mars Inc., the parent company that owned and marketed Snickers chocolate candy launched an advertising campaign featuring the celebrity Mr. T. The campaign slogan, “Get Some Nuts,” was created by Abbot Mead...
At least 5,300 Wells Fargo Bank employees had created over 1.5 million deposit accounts and over 500,000 credit card accounts for Wells Fargo customers without the customers’ permission – many of which resulted in Wells Fargo charging customers...
This critical incident explores the importance of implementing a strong internal control system. It centers on the former deputy director of the Hilliard Recreation and Parks Department, Heather Ernst, who was indicted on eight felony counts...
Shirley received a letter from the firm her husband Cliff had worked for years ago, stating that he had a one-time opportunity to receive his full retirement benefit in a single, lump-sum payment. If they chose not take the lump-sum, their only...
This critical incident describes a business and legal dilemma faced by an executive of a franchised restaurant. The franchisee had received word that the franchisor was immediately terminating the franchise agreement with his company. The...
“Fair use” is a defense to a claim of copyright infringement codified in 17 U.S.C. § 107. Courts have struggled to create uniform interpretations of the law of fair use, and because of this, claims of fair use being unfair abound. Even though...