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This provides virtual immersion learning opportunities about those in low-income contexts around the world and locally, referred to in the stream of work we have pioneered as subsistence marketplaces. We address hungers articulated in...
Both Pope Francis (in Laudato Si’) and the UN Intergovernmental Panel on Climate Change agree that current methods of production and patterns of consumption cause catastrophic environmental harm. The UN body, in a 2019 report, explicitly called...
This is one of several resources from a larger set of instructional materials from IAJBS. This particular section offers videos related to international business for curriculum integration and student research. This pedagogy prioritizes...
A humanistic business management approach to thinking about the economy. Capitalists vs. Consumers 11 min video discussion on whether it's supply and demand, or demand and supply - from a humanistic management perspective.
Topics...
Today’s consumers are a puzzle for economists, marketers and brand managers. Far from taking “rational” decisions and behaving predictably, these consumers stray further and further from traditional models and segmentation. The past twenty...
Video - The Cocoa Exchange: A Case Study on Market Expansion and Sustainability
Written Case - The Cocoa Exchange: A Sweet Spot in the Supply Chain
In May of 2017, Mars, Incorporated, the world’s largest chocolate company,...