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A student in a Health Care Management course goes on a tirade by verbally criticizing the course and the way the course is taught. The student asserts that a third of the students in the class agree with these criticisms. The student fails to...
This case describes first lieutenant Mike Dawson’s experience during his U.S. Army 2011-2012 tour in Afghanistan as an engineer advisor attached to an Air Force unit advising Afghans in support of Operation Enduring Freedom. His primary...
In May 2013, the New Orleans Times-Picayune’s (T-P) executive management made the decision to print the newspaper three days a week and distribute the remaining news content digitally via a special Sunday edition. The change was a move to...
The Air Zoo, an aviation museum located in southwest Michigan, is approaching its 30th anniversary and is faced with declining attendance and thus not meeting its financial goals. In early 2008, CEO Bob Ellis is considering the elimination of...
Team SōPOD, a student-lead business startup, was required to follow Lean Startup Methodologies and utilize the Business Model Canvas to validate their business idea. With little support on campus for their entrepreneurial activities, this team...
Teakoe was relatively young, start-up tea manufacturer, located in Denver, Colorado. Since Teakoe’s first sale in 2009, the company developed 16 signature tea blends for hot and iced tea consumption. Tea blends featured exotic ingredients and...
After the Major League Baseball’s (MLB’s) 2011 season, a report surfaced that Ryan Braun of the Milwaukee Brewers had tested positive for use of performance enhancing drugs (PEDs), a violation of MLB rules. Braun claimed the results were a...
It was budget time and Maria, the CEO of the YWCA of White Plains and Central Westchester (YW), was once again facing the issue of how she was going to explain declining revenue numbers and negative profit before overhead. Management was...
Café Britt, Costa Rica’s leading provider of gourmet coffee, chocolates, and gifts has been on the verge of a second round of growth. It has had steady growth since its birth but had short revenue downturn in 2009. The company was started by...
This industry note briefly traces the history of the beauty industry; overviews the world market through the industry’s four segments (bath and shower, hand & body, cosmetics, and fragrances), summarizes developments in regional and country...