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In January 2009, Ed Huegel, owner of InsulTec, a small foam insulation installation company in Alta Vista, Iowa, needed to make a decision. Ed had owned InsulTec for nine years. During that time he had successfully grown the business, and had...
The Economy of Communion (EoC) is a worldwide entrepreneurial movement which sees the person, rather than profit, as the most important focus of business. Pope Francis has strongly supported this movement, as did Popes Benedict and John Paul II...
Garthen Leslie was thrust into the public spotlight after inventing a smartphone application that could control and monitor the operation of window air conditioners. This invention evolved into the Aros smart air conditioner, a Quirky and GE...
Earl’s Cyclery and Fitness (Earl’s), located in Burlington, Vermont, is a specialty retailer in bicycles, accessories, and fitness equipment. Earl’s business success depended exclusively on traditional advertising methods and building strong...
Danny Howard had been a soil-grown farmer who learned the concepts and techniques of aquaponics from a lecture in an agricultural class in his late fifties. He felt fascinated about this new type of farming to him. Good results from his own...
The critical incident considers how innovative business models deployed by new entrants have the potential to serve as agents of disruptive or discontinuous change. This issue is considered through the lens of the higher education textbook...
Amy Hill had hiked to the top of her 44-acre property with her six-year-old son and was having second thoughts about starting a woman-owned small seasonal business, Creekside Maple Syrup. She had been approved for a $55,000 start-up loan at 5%...
No business is immune to the massive changes resulting from COVID-19, but leaders who develop an entrepreneurial mindset - from executives to their independent salesforce - prove agile at adapting to crises.
Rick Libby, Founder...
The Joni Rogers-Kante & SeneGence case touches on topics of skyrocketing growth, the operational and leadership shifts that accompany such growth, industry ethics, home-based business, family business, legacy and succession planning, goal-...
This decision-based critical incident describes Jorge’s concern about how to deal with the double bind of customer backlash caused by charging large deposits for propane tanks while facing a severe labor shortage. The double bind of customer...