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A father complains about pregnancy related coupons addressed to his teenage daughter. Target’s predictive analytics had determined his daughter was pregnant and targeted her as a customer before she broke the news to her father. Target must...
This decision case describes the challenge facing Isaac, the general manager of Automotive Expert, an auto parts chain with stores scattered throughout the state of Ohio. The manager of the Automotive Expert location in Medina, Ohio was leaving...
Trevor, a recent MBA graduate, was able to secure promising interviews with two companies. Following his interview with the first company, Trevor was offered a job. Although the job offer was attractive, it did not include an opportunity for an...
Cases in Corporate Ethics 3.1: Nelson Mandela, the freedom fighter who led the emancipation of South Africa from white minority rule, who emerged from 27 years in prison to become South Africa’s first elected black president and a global symbol...