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Tony Allen developed Greenlight, an innovative automobile monitoring system that alerts vehicle owners when service is needed and connects them with available service providers. The product was designed to help boost sales and customer loyalty...
Starbucks Corporation is facing a dilemma with a group of employees in Buffalo, New York attempting to form a union in response to compensation and working conditions. Starbucks faces this labor organization effort in the context of a global...
Most deans, faculty, students, and other stakeholders agree that we need more ethics and social responsibility content in our business school curriculums. That is not news. The more interesting questions have to do with why this need is...
One of the most significant challenges educators face is making material relevant to students. Students want to know that what they are learning in the classroom is something they will actually use in their lives. There are many ways...
Our world changes around each person, each business, each community, each nation, each region of the world. As long as our world is continuously changing, case studies will continue to be an effective tool for preparing decision-makers for...
Suzie Young was the owner and manager of Young Consulting Inc., a small, marketing services company located in Tampa, Florida. The mission of Young Consulting was to attend to the promotion and advertising needs of small businesses in the area...
The Norwegian team garnered 39 medals during the Winter 2018 Olympics, more than any other nation in Olympic history. In 2017, Shalane Flanagan led 11 of her teammates to make the Olympics in a traditionally individualized sport of elite...
Since 2005, the nation’s top-ranked high school basketball prospects (and future NBA players) have been forced to delay their NBA draft declarations by one year. The “One-and-Done” rule has faced harsh scrutiny for a number of reasons, and...
Beginning the 2016 NFL preseason, 49ers’ quarterback, Colin Kaepernick, did not stand for the national anthem. In opposition of social injustices and systematic oppression, the one-kneed gesture grew to a larger protest of the national anthem....
Google subsidiary, YouTube, has collected data of children users without the consent of parents and then sold the data to advertisers. The Federal Trade Commission fined Google $170 million in what was the largest fine in Google’s history....