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For Chip Bergh, CEO of Levi Strauss & Company, the fact that Levi’s own e-commerce sites accounted for only 4% of the company’s net revenues in 2018 was unacceptable (Levi Strauss & Co, 2019). Levi’s overall direct-to-consumer (DTC)...
Scott Bailey sat in his office, pondering his dilemma: “We haven’t missed a Saturday evening show in over 94 years, but I don’t see how we can avoid cancelling this week.” It was Thursday, March 12, 2020, and the Grand Ole Opry had suddenly...
An American company in a verbal war with a sitting American president? Over worker apparel? In August 2020, the Goodyear Tire and Rubber Company faced a social media spat with a polarizing U.S. president who posted the tweet shown above. Viral...
The Edmonton Eskimos (EE) were a highly popular Canadian Football League (CFL) franchise. As board chair, Janice Agrios faced growing accusations of insensitivity with escalating calls to change the Eskimos’ name. For example, Dr. Norma Dunning...
Boom. YULU President and co-founder Jochem van Rijn was blown away by the backlash to his “Cut The Wire” children’s toy, a toy bomb that had to be defused before it exploded. In fact, criticism of the toy was swift. Canada’s CBC and the New...
“Whatever we decide, we have to remember that Chuck E. Cheese’s heart and soul is centered around entertainment,” thought Chuck E. Cheese (CEC) CEO David McKillips as he prepared for a Zoom meeting with a group of the company’s executives. “I...
"We were shocked," said Erica Hanner. "None of us had any idea that this was coming. It hurt a lot, honestly. I was speechless for probably 10 minutes after. I stood there staring at my phone saying, 'This can't be real. Did that just happen...
When Ann Mary Price, who was 70 years old and worked for the West Virginia State Senate, snatched a Covid-19 vaccine appointment on the first try, she was elated. But disappointingly, an email the next day canceled the appointment (Ferguson,...
Each night in Baltimore approximately 2700 people are without a consistent or overnight place to live. For these residents, the barriers to affordable housing stem from historically discriminatory policies that segregated Blacks into...
Anti-Black lending practices of the 20th century have had a lasting impact on American society and the financial health of Black households and individuals. The goals of this module are for students to apply pre-requisite knowledge, skills, and...