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Showing 41 - 42 of 42
![Journal of Case Studies Journal of Case Studies](https://ignited.s3.amazonaws.com/s3fs-public/styles/logo/public/logo/Screen%20Shot%202020-01-07%20at%203.12.17%20PM.png?itok=FW5wqVdw)
Aruna Chandra, Sandeep Bhowmick, Ayoub Chaabi, Brien Smith
November 1, 2018
Due to high traffic-density and lack of convenient and cost-effective modes of transportation in Rome, scooters provided an effective mode of transportation. Oliver Page spotted an opportunity to start his own app-based ride sharing venture in...
Student Price:
$4.00 (€3.64)
![Journal of Critical Incidents Journal of Critical Incidents](https://ignited.s3.amazonaws.com/s3fs-public/styles/logo/public/logo/Screen%20Shot%202020-01-07%20at%203.12.57%20PM.png?itok=4STu7rPz)
Timothy P. Brotherton, Donna A. Smith
January 1, 2017
This critical incident concerns the owner of a small used car company with two dealership locations in Michigan that was considering a name change in order to attract more customers. The controversy revolves around whether switching from a long...
Student Price:
$4.00 (€3.64)