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In 2008, the U.S. fell into the worst recession in decades and the Federal Reserve and the Federal Open Market Committee immediately began work to address the economic issues facing the nation. The unemployment rate rose above 10 percent during...
Mike Peters, a professor at Rocky Mountain State University (RMSU), had been asked to serve as the chair of a selection committee to fill the position of Human Resource Partner. This case describes the processes and tools used to rate and...
In 2007, after raising nearly $1.5 million in seed money, Eric Frank and Jeff Shelstad quit their jobs and founded Flat World. Together they had nearly 30 years of combined experience working for three large textbook publishers: Pearson, McGraw...
J.P. Morgan Chase & Co. Chairman and Chief Executive Officer James Dimon faced many crucial management decisions based on the revelation during his April 30, 2012 conference with his senior management team about certain out-of-control...
This descriptive case requires students to analyze Rolex Group’s decision to endorse Tiger Woods following his scandal in November, 2009. Students who read this case will build confidence in their strategic ability to assess sponsorship...
Idaho State University Credit Union (ISU CU), despite being a well-managed depository institution, had to deal with the fallout of the worst recession since the Great Depression. As its capital-asset ratio fell precipitously, it successfully...
Because the Kitty vs Goliath case involves problems with a telecommunications company, students will easily relate to it. This case illustrates the difficulty customers of large corporations can encounter in attempts to resolve problems, even...
“The Tax-exempt Status of AARP” is a descriptive case study. It covers the aftermath of the issuance of Behind the Veil: The AARP America Doesn’t Know, a 40-page Investigative Report released by Wally Herger (Representative, California) and...
Spirit Airlines, known for its low airfare and its controversial promotions, ran a June 2010 web promotion that instructed viewers to “Check Out the Oil on Our Beaches.” The promotion ran only a few months after an underwater oil well operated...
Hammerhead Systems (HS) evolved from the incubator stage inside a venture capitalist (VC) firm. HS was founded in 2002 as a data-switching firm with a niche in the telecommunications (telecom) industry. With the promise of quick success, the co...