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Sustainability is an important challenge facing today’s global organizations. A company’s sustainability performance may be measured in many ways, including the “triple bottom line” of environmental, economic, and social outcomes. Given their...
Business schools (B-schools) around the globe offer similar programs made up of disciplines such as accounting, finance, marketing, human resources, management, economics, and business law. Some institutions also offer business ethics, global...
This descriptive case requires students to analyze Rolex Group’s decision to endorse Tiger Woods following his scandal in November, 2009. Students who read this case will build confidence in their strategic ability to assess sponsorship...
Dr. Milton Moore, a registered pharmacist and medical doctor, who originally started a skin care products business as an extension of his medical practice in dermatology, had personally managed Moore Unique Skin Care since its inception in 1993...
Because the Kitty vs Goliath case involves problems with a telecommunications company, students will easily relate to it. This case illustrates the difficulty customers of large corporations can encounter in attempts to resolve problems, even...
This decision case gives students an opportunity to think about communication needs related to an organization’s recovery from a crisis created by a flood. Columbus Regional Hospital (CRH) experienced a disaster on a scale few other hospitals...
“The Tax-exempt Status of AARP” is a descriptive case study. It covers the aftermath of the issuance of Behind the Veil: The AARP America Doesn’t Know, a 40-page Investigative Report released by Wally Herger (Representative, California) and...
Ignatius Loyola mastered the art of creativity with an effective use of the imagination which he commends to his followers. As an oil painter, business person, teacher, lecturer, and alumnus of a Jesuit University (Xavier, 1992), I wish to...
Whispering Pines is a not-for-profit retirement home, established in 1927, that never made the transition to a modern nursing home model and now faces occupancy, management, and Board problems. The Board has dwindled to 4 members, none of whom...
Joseph (Joe) Christopher was a dedicated and hardworking business professional who was a majority male over 50 year’s old and practiced honesty, integrity, and trust. Throughout his work life, he consistently demonstrated what it takes to be...