Comic Book Case Studies: Visual Storytelling in Management Education

Authors
Sean Mitchell, -
Region
North America
Topic
Strategy & General Management
Length
3 pages
Keywords
Case Studies
Comics
management education
Visual Storytelling
Pedagogical Innovation
Case-Based Learning
Cultural Diversity
Educational Technology
Visual Learning
Sequential Art
Copyright Holder
Society for Case Research
DOI
https://doi.org/10.69521/bcj.v32i1.4
Student Price
$4.00
Target Audience
Faculty/Researchers

This article explores the potential integration of visual storytelling techniques, specifically comics, into case-based management education. The author examines how comic-style case studies might enhance student comprehension, particularly for culturally and linguistically diverse cohorts, by leveraging the pedagogical benefits of visual narrative elements.