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Leslie Arbury, a young graduate student and lover of clothes and shopping, was intrigued by the idea of opening her own boutique.
By 2011 analysts and journalists were buzzing about why Starbucks had been so timid with its entry into India. After all, Starbucks had over 17,000 stores worldwide in 55 countries.
Building upon our past “From the Editor” articles that focused on cases in the classroom (Peters, Cellucci, and Ford, 2015; Cellucci, Peters, and Woodruff, 2015), the purpose of this ar
This is the full preview of the Journal of Critical Incidents - Volume 9 (Fall 2016). Individual cases with the associated teaching notes can be found by searching the case title.
Team SōPOD, a student-lead business startup, was required to follow Lean Startup Methodologies and utilize the Business Model Canvas to validate their business idea.
Thus, for this issue, our “From the Editors” article focuses on points made during the workshops.
This is the full preview of the Journal of Critical Incidents - Volume 3 - 2010. Individual cases with the associated teaching notes can be found by searching the case title.
In 2015, Ohio’s Governor Kasich proposed a budget that would reduce the state’s income tax for both businesses and individual taxpayers.
This case concerns a local entrepreneur’s decision to either expand his product line by reselling another company’s product, Nature Safe, or create a new product, Healthy Garden from a mix of Nat
Gary and Darla Beggs, after long, professional tenures in large corporations, decided to become business owners.
In Vol. 33 (1), we focused the discussion on cases in the classroom, and we asserted that cases offer value for student learning (Peters, Cellucci, and Ford, 2015).
This is the full preview of the Journal of Critical Incidents - Volume 8 (Fall 2015). Individual cases with the associated teaching notes can be found by searching the case title.
Lieutenant General (LTG) Bob Johnson and the Central Texas University Task Force (CTUTF) were at a crossroads in their sixteen year long struggle to gain approval for a new public university in t
In this decision case, students are asked to weigh the options before George Papandreou, newly elected president of Greece.
Based on our own experiences in the classroom, at Society for Case Research meetings, and our working with this journal, we put forth that some of us really began to learn what a case was by atte
The economics of medicine was changing and Dr. Mike Waxman was wondering if his medical specialty group, KCPC, would survive.
As writers who have made numerous attempts to create cases (some more successful than others) we are often asked, "how do you find a topic?" or "what topics make good cases?" These questions are
This is the full preview of the Journal of Critical Incidents - Volume 7 (Fall 2014). Individual cases with the associated teaching notes can be found by searching the case title.
Marketing education in Jesuit business schools, as in most other business schools, is mainly oriented towards traditional for-profit business enterprises.
This is the full preview of the Business Case Journal - Volume 21, Issue 2 (Summer, 2014). Individual cases with the associated teaching notes can be found by searching the case title.