Pay-for-Plasma Collection Centers: An Industry Under Scrutiny

Authors
Clare Van Bommel, Prescott C. Ensign
Region
North America
Topic
Ethics & Social Justice
Marketing & Sales
Strategy & General Management
Length
3 pages
Keywords
Business Ethics
paid plasma donors
Business Model
pay for plasma collection centers
Journal of Critical Incidents
Student Price
$4.00
Target Audience
Undergraduate Students

Pay-for-plasma collection is a new US$24b industry that is responding to a global shortage of plasma primarily for plasma derived medical products. The industry is mainly in the U.S. and four European nations where the practice of paying plasma donors is legal. As a profit-making industry, it has been accused of recruiting poor, disadvantaged, and vulnerable populations who will donate plasma for cash. Paradoxically, the amount of plasma collected by this industry saves lives, improves health, and provides donors with earned income to survive. Based on evidence presented, the case asks students to identify, analyze, and evaluate: (1) the pay-for-plasma collection business concept; (2) underlying ethical issues; (3) concerns over exploitation of donors; and (4) the issue of public opposition to the location of collection centers. 

Learning Outcomes

After completing this case, students should be able to: 

1. Identify and evaluate the distinguishing features of a business concept. 

2. Analyze and address the ethical issues involved in a business concept.

3. Assess whether or not the practices in a business concept are exploitative. 

4. Formulate a strategy for responding to local opposition over the location of a new business