Journal of Jesuit Business Education VOLUME 5

The Journal of Jesuit Business Education is the peer-reviewed, interdisciplinary journal of the Colleagues in Jesuit Business Education (CJBE). The journal is dedicated to the distribution of scholarly work and commentary with a focus on the distinctiveness of business education in the Jesuit tradition. Table of Contents The New Patron Saint of Business? Chris Lowney A Conversation on Sustainability with an Ignatian Way of Proceeding Thomas B. Curran Outcomes Assessment for Mission: Measuring the Impact of Jesuit Education Vivek H. Patil, Peggy Sue Loroz, Richie L. Liu Marketing Planning for Social Entrepreneurial Organizations in the Context of Subsistence Marketplaces: A Pedagogical Reflection for Marketing Education in Jesuit Business Schools Nicholas J.C. Santos, S.J., Tina M. Facca-Miess Sustainability and the Proper Role of Business Leaders: Economics, Moral Philosophy, and Jesuit Education Gregory Beaubout, Bonnie Wilson Integrating Virtue into the Jesuit Business School Curriculum Michael Avari, Robert Brancatelli A Generalized Rubric for Reflective Assignments with the Ignatian Pedagogy Paradigm Gezinus J. Hidding, Carol L. Scheidenhelm, Shannon M. Milligan Measuring Sustainability Literacy: Scale Development Carl Obermiller, April Atwood