Components

Case Study

Roots Community Health, South Bay: Culturally Sensitive and Effective Health Care for the African/African Ancestry Community in Silicon Valley

Chan L. Thai, Sarah Cabral, Shannon Moore, Sherry Wang, Michael Santoro
July 5, 2024
SKU:
BUS-010134
Region: 
North America
Topic: 
Ethics & Social Justice, Strategy & General Management
Length: 
19 pages
Keywords: 
healthcare, community health centers, health disparities, Nonprofit Management
Student Price: 
$4.00 (€3.7)
Average rating: 
0

Alma Burrell is the Chief Administrative Officer of Roots Community Health, a successful community based organization serving the African/African Ancestry community that expanded from Oakland to Santa Clara County in 2017. The African/African Ancestry community of Silicon Valley fought to create a health center dedicated to African centered health. It is so much more than a health clinic; Roots South Bay is a sanctuary for individuals historically marginalized by public health services. Roots was established as a first step to reduce the growing health disparities of the African/African Ancestry population of Silicon Valley compared to other racial/ethnic populations. Due to the success of the clinic and programmatic services, the local county, Santa Clara County, was curious as to whether the process Roots used to develop their clinic and programs could be used to successfully design clinics and programs to serve other communities. Was the success of Roots translatable to other marginalized communities in Silicon Valley such as the Vietnamese? Was the model scalable and reproducible? These were among the questions Santa Clara County officials had for Alma and her African/African Ancestry leader colleagues

Learning Outcomes: 

1. Recognize the importance of culture in every aspect of healthcare delivery.

2. Identify which components of healthcare in the United States pose challenges to racial and ethnic minority populations and determine solutions for those challenges.

3. Examine the factors that lead public healthcare providers to establish community health centers.

4. Understand the financial, political, and sociological reasons behind the formation of culturally sensitive health care centers.

5. Examine a successful model for community health centers.