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This decision case describes the challenge facing Isaac, the general manager of Automotive Expert, an auto parts chain with stores scattered throughout the state of Ohio. The manager of the Automotive Expert location in Medina, Ohio was leaving...
The strategic decision of Home Box Office (HBO) to launch HBO NOW placed the company into direct competition with established, online digital streaming enterprises such as Netflix, Hulu, and Amazon Instant Video. Yet, it was seen as an...
Avani Davda, the CEO of Tata-Starbucks, had to make major decisions soon on product positioning and building a strong consumer base. Tata-Starbucks was the partnership between two food industry giants: Starbucks and Tata Global Beverages. Tata...
The purpose of this decision case is to discuss business valuation in the context of a privatelyowned service company. Daniel Gustafson has worked in the healthcare industry since his college days and has purchased two medical transport...
The purpose of this decision case is to discuss business valuation in the context of a privatelyowned service company. Marie Wade owned and operated Mantras Ambulance Services, Inc., a successful ambulance company, for 30 years. In 2017, as she...
This case explores the costs and benefits of being a ride share driver as either a full or part-time job. This case asks students to analyze and evaluate the costs and benefits of driving for a ride sharing company. Both the costs and benefits...
Video - The Cocoa Exchange: A Case Study on Market Expansion and Sustainability
Written Case - The Cocoa Exchange: A Sweet Spot in the Supply Chain
In May of 2017, Mars, Incorporated, the world’s largest chocolate company,...
Carolyn Jones was a recent accounting graduate who wanted to take the Uniform Certified Public Accountant (CPA) Exam. Like many others who studied for the CPA exam, Carolyn looked for resources to help her prepare. She soon discovered companies...
The case presents the history of a group's social enterprises in southern Mexico, which coordinates the coffee chain that has provided an alternative form of economy for the region's indigenous families. Based on a historic context of...
In September of 2016, Heather Bresch, the Chief Executive Officer of Mylan, was called to testify before the House Oversight and Government Reform Committee, part of the U. S. Congress. The committee planned to ask Bresch questions about the $...