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In 2007, after raising nearly $1.5 million in seed money, Eric Frank and Jeff Shelstad quit their jobs and founded Flat World. Together they had nearly 30 years of combined experience working for three large textbook publishers: Pearson, McGraw...
J.P. Morgan Chase & Co. Chairman and Chief Executive Officer James Dimon faced many crucial management decisions based on the revelation during his April 30, 2012 conference with his senior management team about certain out-of-control...
Despite the widespread use of case studies in business schools, an important aspect of learning from experiences remains underdeveloped: learning from the case study that is one’s own individual experience in business and in life. This absence...
This research provides a first step in developing an inventory on entrepre- neurship curriculum, pedagogy, and research within the global network of Jesuit universities. In this initial step an international dataset from Jesuit universities is...
Sustainability is an important challenge facing today’s global organizations. A company’s sustainability performance may be measured in many ways, including the “triple bottom line” of environmental, economic, and social outcomes. Given their...
Business schools (B-schools) around the globe offer similar programs made up of disciplines such as accounting, finance, marketing, human resources, management, economics, and business law. Some institutions also offer business ethics, global...
This descriptive case requires students to analyze Rolex Group’s decision to endorse Tiger Woods following his scandal in November, 2009. Students who read this case will build confidence in their strategic ability to assess sponsorship...
Dr. Milton Moore, a registered pharmacist and medical doctor, who originally started a skin care products business as an extension of his medical practice in dermatology, had personally managed Moore Unique Skin Care since its inception in 1993...
Because the Kitty vs Goliath case involves problems with a telecommunications company, students will easily relate to it. This case illustrates the difficulty customers of large corporations can encounter in attempts to resolve problems, even...
This decision case gives students an opportunity to think about communication needs related to an organization’s recovery from a crisis created by a flood. Columbus Regional Hospital (CRH) experienced a disaster on a scale few other hospitals...